E-Commerce Solutions, Custom made

Shopify or WooCommerce starting to feel too basic for where your business is headed? Adobe Commerce (Magento) getting too rigid, too slow, or too expensive to keep running? A custom-built e-commerce platform built around your business offers the necessary flexibility without becoming overly complicated or hard to maintain.

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Why Go Custom E-commerce

No Growth Ceiling:

by building on an architecture that scales with your catalog, traffic, and business logic.

No Logic Limits:

by implementing the business rules, pricing, or workflows your business needs.

No Platform License Costs:

by owning your code and platform outright, with no recurring license or gradually increasing subscription fees and mandatory plugin updates.

Faster Pages, Higher Conversions:

by engineering for your UX from the ground up, focusing on speed and ease of use.

Your Own Roadmap:

by deciding what gets built and when, according to your growing and changing business needs.

Global Stats

271%

three-year ROI can be expected from a composable, custom-built storefront investment.

Forrester, "The Total Economic Impact™ Of Salesforce Commerce Cloud Composable Storefront"

10–15%

revenue lift most companies see from getting personalization right – best achieved by building the e-commerce platform around your business from the start.

McKinsey, "The value of getting personalization right—or wrong—is multiplying"

8.4%

more conversions for every 0.1-second improvement in mobile page load speed. Retailers in the study also saw a 9.2% lift in average order value from the same speed gain.

Deloitte & Google, "Milliseconds Make Millions"

Platform Benefits

Any additional function can be implemented to match your specific business processes.

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Functionality tailored to your business processes.

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Custom integrations with your ERP, payments, loyalty, and logistics systems.

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Secure, stable, and scalable.

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Individual visual/UI design according to your brand book.

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Works on any desktop, tablet, or mobile device.

Digital solution shown on PC and smartphone

Typical Core Functions

Any additional function can be implemented to match your specific business processes.

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Customer Accounts.

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Product Catalog & Search.

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Shopping Cart & Checkout.

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Orders & Delivery.

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Billing & Payments.

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Loyalty Programs & Coupons.

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Personalized Recommendations.

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Wish Lists & Favorites.

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Notifications & Communication.

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Customer Support & Returns.

Proven at Scale

Rimi's e-commerce platform holds 10 000+ products across three Baltic markets and serves 700 000+ registered users. Built on a headless architecture with SAP Hybris Commerce and 100+ integrated APIs, including Rimi's loyalty system.

How We Get There

Strategy, Discovery & Planning

Intense close-cooperation workshops covering your business needs, customers and expected goals. Assessment of the technical architecture and integration with your ERP, payment, loyalty, logistics and other existing systems. A preliminary roadmap of timelines, costs and priorities is developed.

UX & UI Design

UX planning and UI design according to your brand book. A clickable prototype covering the main features is developed and ready for review.

Development

Front-end, back-end, integrations, content, and quality assurance.

Go Live!

Your platform ships to production. Full documentation is provided to facilitate maintenance and changes that can be done in-house.

Support & Growth

SLA, maintenance, analytics, and new features according to your business goals and customer needs.

About Us

20M

visitors annually use digital solutions made by us.

20+

years experience in delivering innovative digital solutions.

100M €

annual payments through our digital solutions.

100%

owner-managed company.

80+

in-house professionals.

90%

returning customers.

Frequently Asked Questions

Do I need a custom e-commerce platform?

You don’t need a custom-built e-commerce platform if a smaller, generic platform (Shopify, WooCommerce and others) suits your business needs – that is often a cheaper solution that can be implemented in-house, and often a sensible first step if you are trying out digital sales. However, for a larger company a custom-built platform that integrates well with the existing payment, loyalty and logistics systems is often the right choice. If you are considering a large and expensive pre-built platform, like Adobe Commerce (Magento), a custom-built platform might be a more sensible solution.

Should I migrate from my platform to a custom-built one?

You should consider migrating to a custom-built e-commerce platform if your current platform 1) is getting more expensive to run due to licensing or support fees 2) does not support your business needs, requiring cumbersome workarounds 3) is slow, unintuitive, or frequently suffers from various glitches. In short, if your current platform is slowing your business down, limiting sales and decreasing customer satisfaction, a custom-built platform might be your next step towards your business goals.

Can I migrate from my existing platform without interrupting sales?

Yes! Migrations from Shopify, WooCommerce, Adobe Commerce (Magento), or other platforms, including custom-built ones, typically start with a technical audit of your current catalog, integrations, and data, so we can plan a migration that doesn't interrupt sales.

Why build a custom e-commerce platform instead of using Shopify, WooCommerce, or Adobe Commerce (Magento)?

Off-the-shelf platforms are relatively easy to implement at the start. Often, they are quite enough for your business needs. However, many businesses face plugin limitations and performance issues as their business develops. Some platforms have licensing that scales with the revenue, increasing the costs as your business grows. In these cases, it is worth considering a custom e-commerce platform that is built around your product catalog, processes, and growth plans.

What if my needs grow and change over time?

A major benefit of a proprietary platform built around your business needs is that many potential changes have already been factored in its architecture. Our aim is to create platforms that are easy to upgrade and integrate with other systems. Your platform will be owned by you, and its maintenance can be done by any skilled developer. We provide you with customer support and opportunities to improve your platform according to your needs, but if your company has an IT department, it is fully possible for you to maintain and upgrade the platform in-house.

How long does it take to launch a custom e-commerce platform?

It depends on scope, but most projects follow the same phases: Discovery (about a month), Integration Analysis and UX/UI Design (1–3 months), and first-stage development (3 months or more). Most clients launch a first stage, then expand.

Can it integrate with our existing systems?

Yes! Rimi platform, for example, integrates 100+ APIs, including SAP Hybris Commerce and a loyalty membership system, while serving three different Baltic markets from one flexible architecture.

Will it handle high traffic and large product catalogs?

Yes! Rimi platform manages 10 000+ products and 700 000+ registered users on infrastructure we planned specifically for that scale.

Let's Talk E-Commerce

Renārs Jansons

Business development, Co-Founder

Sandra Bukovska

Project Director

Andris Gaņģis

Chief Technology Officer

Ģirts Strumpmanis

Chief Executive Officer

SIA "Cube Systems" 09.05.2024. signed an agreement No 17.1-1-L-2024/258 with the Investment and Development Agency of Latvia on receiving support for export assistance under the project "SME Innovative Business Development" co-financed by the European Regional Development Fund.SIA "Cube Systems", as a member of the Latvian IT cluster and a participant in the cooperation network, has signed an agreement to participate in the activities of project No. 5.1.1.2.i.0/3/24/A/CFLA/010 "Cluster support for the internationalization and development of the ICT sector". The aim of the project is to increase private research and development expenditure through targeted public investment that promotes the development of new products and technologies, as well as the transfer of knowledge to the economy. The project is co-financed by the European Union Recovery Fund.